PERFECT BIZ MATCH is a road map to help managers navigate in today's complex and challenging business environment and steer their organizations on a path to success.
It's time for you to dig more deeply into the archetypes and see how they apply to you.
You may be wondering whether to change a product line, or get into a new market, and you may not be sure if your organization can handle the shift. You may be frustrated that you have been unable to get your company behind a new program or product offering. You may want to get a handle on what happened to that fantastic organization you had back when its products were new. Or you may have identified a real discrepancy between your organization and its market. (For example, you may have discovered that you have a lot of ruler managers floundering in a jungle market.) In all of these situations, Perfect Biz Match can help.
Remember, however, that no archetype will provide you with a perfect, exact description of any market or organization. Each organization is and always will be unique, and each will have at least a few aspects of all four archetypes in its culture. However, there will nevertheless be a set of dominant, overriding characteristics that will help you understand your organization and its needs better.
Remember, too, that it is possible to master a market only when your organization is aligned with it. This dictum underlies everything in Perfect Biz Match. Perfect Biz Match is dedicated to helping you determine exactly what your organization should do and be in order to create such an alignment and be successful.
Next you will learn the basics of changing your organization, the market environment(s) it chooses to operate in, or both. You will also learn how to more closely align your organization and its market(s) if they are already in the same quadrant.
For many years, managers would adopt the style of their leader and
assume that the leader's knowledge and instincts about the market would
be sufficient. Decisions were often reached intuitively, and results
often derived more from what was not done than from what was done
deliberately and strategically. Read More
If your score is 3 or more, an archetype change - that is, a change in
either your organization's archetype or the market environment(s) in
which it operates - is clearly indicated. The most common situation
creating such a need for change is the movement of a product or service
from one market environment to another. Read More
Over the last twenty years, globalization and technological changes
have greatly accelerated the rate at which products and services
typically move from one market environment to another. Organizations
that used to operate in the same environment for decades now must face
significant change - and very difficult choices - after only a few
years, and sometimes after only a few months. Read More
Take just a few minutes to fill out the assessment, by clicking on the button below You'll learn much about your organization, your market, how well they fit together, and what steps you can take to improve your prospects for profitable growth.
